DAY 1 – Content Strategy
Nail your content strategy with a focus on content that is actually of value
In this session you will be taught:
– Content development done right
– Scaled content creation
– Analytics, and analysis for your efforts
Aaron Agius
Co-Founder, Louder.Online
Authentic storytelling as a new discipline to move business goals forward
In this session you will be taught:
– Authentic storytelling as a new discipline
– Use stories to move business goals forward
– Approval hell and how it kills your authenticty
– How to be authentic on every channel
Christoph Trappe
The Authentic Storyteller, Authentic Storytelling
Getting started as a thought leader and positioning yourself to maximize your content marketing
In this session you will be taught:
– How to get started with content marketing
– The secret effective task companies use to deliver results
– How to measure content marketing success
Michael Brenner
CEO, Marketing Insider Group
How to come up with ideas for content, especially viral content
In this session you will be taught:
– How to come up with ideas for viral content
– If SEO is important
– Best ways of distributing your content
– The most common mistakes to avoid
Arnie Kuenn
CEO, Vertical Measures
DAY 2 – Content Creation
6 steps to advanced blog post creation: Planning, research, writing, editing & optimizing
In this session you will be taught:
– Efficient, in-depth research for blogposts that outperform others
– How to implement research when building a blogpost
– How to remove fluff when editing
– Optimizing your blog posts
Marijana Kostelac
Freelance Writer, Marijana Kay
An extensive resource center that oozes goodwill and warms up your prospects
Leslie Samuel
Founder, Become A Blogger
Gain authority through publishing in-depth research that gets shared
In this session you will be taught:
– Creating original content that stands out
– Methods to amplifying your message
– How to work with influencers
Steve Rayson
Director, BuzzSummo
A system to curate content for rapport and engagement with your community
In this session you will be taught:
– Benefits of content curation for your company
– A recommended curation system
– The relationship between content curation and influencer marketing
Neal Schaffer
CEO, PDCA Social
The 3 Bucket Rule automation system for balance and sanity
In this session you will be taught:
– Choosing people over process
– The meaning of the ‘3 Bucket Rule”
– How to plan to be productive
– Move tpo snack-size everything
Tanya Smith
Online Marketing Strategist, Mindfully Marketing
DAY 3 – Community
Create a community that loves you by bringing vulnerability and personality-driven storytelling to your content
In this session you will be taught:
– The ‘pyramid of connection’ explaining how people connect online
– Being personal without sharing too much
– The art of relating a topic or situation to your niche
Kamila Gornia
Founder, Heart Behind Hustle
How to maximize your media coverage and leverage it to your advantage
Selena Soo
Creator, Impacting Millions
Highly targeted lead magnets that build up interested subscribers from your content
In this session you will be taught:
– How to determine what lead magnets you should create
– How to put your offer to your audience
– A tactic to convert your subscribers
Mike Allton
Blogger, The Social Media Hat
Grow your tribe with Facebook Live, create content assets that you can get instant feedback
In this session you will be taught:
– How to get viewers to show up and engage at your FB live
– Tips to ensure conversions
– Secret to creating free content on video
Melissa Pharr
Wealth Creation Coach, Melissa Pharr
DAY 4 – Podcast / Video
Non-salesy entertaining videos that create conversations and fans who convert
Katya Varbanova
Video Marketing Strategist, Viral Video Funnel
How to use LinkedIn Video to get qualified leads
In this session you will be taught:
– Tactics for shooting a short video for social media
– How to create a LI Post that attracts viewers
– Methods for follow up and connecting with interactions
Adam Franklin
CEO, Bluewire Media
6 key steps to leveraging the power of podcasting and generate revenue
In this session you will be taught:
– How to identity decision makers
– Creation of powerful hooks and intrigue
– The keys to being an engaging guest
– Enrolling people into your “Eco-System”
Steve Olsher
America’s Reinvention Expert, The New Media Summit
Increased brand visibility with podcasting & problem solving content
Greg Taylor
Co-Founder, Trinity Web Media and Development
DAY 5 – Repurposing / Partnerships
How to start guest blogging on high traffic websites
In this session you will be taught:
– The best way of reaching out to blog owners and editors
– A plan for pitching your content
– Maintaining and growing relationships with influencers
Barry Feldman
Founder, Feldman Creative
How to grow your network and become friends with influencers to increase your reach and links
In this session you will be taught:
– How to find LSI keywords
– The importance of aesthetics
– Creating a bond with your audience before publishing
– A tool to automate your follow ups
Bill Widmer
Founder, William Widmer
How to repurpose your content for as many platforms as possible and practical
In this session you will be taught:
– Publishing done right
– Best ways to repurpose your content
– The easiest way to start a podcast
– The solution to no listeners
Larry G. Maguire
Writer & Artist, Larry G. Maguire
The 5 principles of momentum and cross pollination
Shama Hyder
Founder, Zen Media
A special 7-day experience
These 20 experts we’ve gathered for you on content marketing is just a slice of the mentorship available to you…
…So I’d like to offer you a special deal.
